Hemza Hajyousif

is a graphic designer & art director based in Brooklyn, NY. 

Currently he’s working as a senior brand designer at Pepsico and maintaining a medium agnostic freelance practice. Prior he led a small team at Maude (a sexual wellness company).

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©2024
Hemza is a graphic designer and art director based in Brooklyn, NY with extensive experience building branded web experiences as well as developing physical product. Led by a love for intuitive design and experimentation, his work is medium agnostic, and informed by authentic collaborations between brand owners and product development teams. He strives to create contemplative and beautifuly simple moments.

              His designs have been exhibited across the world, recognized by the Society of Typographic Arts (Chicago), Comm Arts, and featured at the Chicago Architecural Biennial. He is originally from Chicago and studied at Depaul University. Recently packaging he has designed has even touched the shelves of the Louve, being the first vibrator to be sold at the museum. 

Capabilities & Skills
    3D Modeling & Rendering
    Art Direction
    AR/VR Experience Prototyping
    Brand Identity & Strategy
    Custom Typography
    Experiential Design
    Illustration
    Mechanical/Dieline Production
    Naming
    Packaging Design
    Photography & Retouching
    Photo & Video Production
    Prop Styling
    Set Design
    Wayfinding & Signage
    Web Design
    Web Development

Recent Highlights
    2024, Currently working on a very special launch with the Pepsico team, more soon ...
    2024, Designed a button that delivers a case of sparkling water to your door instantly, read about it here Press for Bubly
    2023, Helped to Design and Develop a Glasswear brand with a friend, launching late 2024 
    2023, Helped Name, Design, and Develop the First series of Male Products for Maude (Band)
    2023, Launched the first OOH Campaign for Maude
    2022, Recieved a Comm Arts Award for the Guerrilla Newspaper we designed at Practice
    2022, Designed & Developed a New Website for a Friend’s Mozzarella Shop
    2021, Rebranded ITAV an Exciting Charter School Newtwork in Chicago
    2021, A Massive Site & Lots of Design Consultation for BTS.com (Sadly, Not the Bangtan Boys)
    2021, Designed a Massive Multisite & Helped Refresh the Identity & Strategy for a Leader in Education
    2021, Redesigned Website and Custom Illustrations for Learn Charter School

Past & Present Clients
    Amazon
    Pepsico
    Starbucks
    Chicago Tribune
    Rit Dye
    LifeWTR
    FWD.us
    Maude
    & More

Features, Exhibitions, Awards
    2022, Comm Arts Award, Public Service, Outer Work Newspaper
    2021, Indigo Design Awards, Gold
    2020, STA100 Award, Kiwi Arts Group
    2020, The Brand Identity Feature, Kiwi Arts Group
    2020, Fonts in Use Contribution, Kiwi Arts Group
    2020, Morrre Design Feature, Kiwi Arts Group
    2018, Chicago Architectural Biennial Exhibition, Chicago, IL
    2018, DePaul Captsone Exhibition, Chicago, IL
    2017, Cosmo Beauty Innovator Award, Static

Contact
hemza.hajyousif@gmail.com
instagram.com/hemsza
are.na/hemza-hajyousif